Google Penguin 2 and the Jobs in Ireland

Did you hear Google released a major update to Penguin 2 on Friday? Matt Cutts (the head of Google’s Webspam team) recently confirmed on his blog that Penguin 2.0 is now live.

So let’s see how did the Google Penguin 2 update affected our Irish online recruitment industry. Here is the search result page for the word “Jobs” made in the Google.ie.

Make sure if you do this search yourself that you are not logged in into Google yourself, have removed the Google cookie, etc – so that you do not see the Google’s “Personalised” search result for you.

Here is the new google.ie ranking for the search word “jobs”:

  1. Jobs.ie
  2. IrishJobs.ie
  3. FindAJob.ie
  4. Indeed.ie
  5. RecruitIreland.com
  6. Monster.ie
  7. Fas.ie
  8. Ie.JobRapido.com
  9. JobsToday.ie
  10. Twitter.com/jobs

So what can we conclude from the list of the sites that a are on the first page for the phrase jobs? By comparing what we have used to see there before the Google Penguin 2 update we can see what sites have been affected. Let’s start with the sites not affected by the update:

The SAON Group web sites leading with the purchased Jobs.ie site on top and their original IrishJobs.ie is steadily on top.

Nothing changed there for years. In fact may years. The last change there actually when Jobs.ie overtook IrishJobs.ie. If my memory serves me correctly that was towards the end of the 2005. Very shortly after that IrishJobs.ie bought Jobs.ie.

So since 2005 the first two search results for the search for “jobs” have not changed in Ireland. So is Google doing much really with all this Panda, Penguin & Penguin 2 “updates”? Well in the last 7 years the results on top are not changing at all. Or does IrishJobs.ie & Jobs.ie have so good SEO specialists to keep them on top for all this years? It must be one of those.

The next three slots are: Findajob.ie (aka LoadzaJobs.ie), Indeed.ie and Monster.ie. So what’s new here? Nothing much really in relation to the Google Penguin 2 update. Long term there isn’t much that has changed in here in the last 10 years really. What has changed is that Loadza have changed their domain name several times. They cannot seem to get it right really. EmployIreland.com that was 4th there is replaced by Indeed.ie about a year or more ago when they came to our market. Monster is the 5th recruitment web site there for the last 10 years.
So in essence the top 5 results for the word “jobs” haven’t changed at all in the last Google Penguin 2 update.

Where the changes did occur are on the bottom part of the search page. That is the space that in the last 10 years have been occupied mostly by the Irish start up job boards or similar sites. FAS was always there somewhere. They did rebrand to SOLAS, but forgot to do it online. Hence FAS.ie is still there. Good old civil servants…

So what the Google Penguin 2 update did affect is the last 4 remaining slots the search results page fro the word “jobs”. You can say Google haven’t changed much really. What we are going to look at is if the Google Penguin 2 update was good actually. Or is it a step back in the quality of the search results?

The bottom of the page of the search results for jobs have been occupied by start-up job boards. It always was a dynamic space. In the last 10 year, about a 100 web sites appeared and disappeared from there. I can remember the first Irish Jobs Aggregator IrishJobs.ie featuring there, and a long list of site showing Irish jobs listings. There was one recruitment agency that made up there – in 2010 when the CPL.ie new web site was released. In this new update CPL.ie dropped to 128 place, while their other site CPLJobs.com landed on a much better 53rd slot. Is there a hint that CPL.ie got hit by the Google Penguin 2 update? Most likely from the way it is ranking now.

It is still quite strange that no other recruitment agency got listed on the first page for the word “jobs” there ever, isn’t it?

So what did Google Penguin 2 update replaced the Irish start-ups with?

Ie.Jobrapido.com – one job aggregator. Well it is the only .com web site here. It actually does have jobs aggregated from sites like freelancer.com and similar. Some Irish recruitment agencies as well. The overall quality of the jobs advertised (content) if poor. A large number of jobs are taken down from teh sites they are originally published on anyway, and the whole set of jobs is really poor representation of the list of active jobs in Ireland. In essence a really poor experience for a job seeker.

JobsToday.ie – a UK newspaper publisher. Note that any link you click on that site it brings you to their UK web site (.co.uk). This results driven by the backlinks from their newspaper releases is so wrong that it actually reminds of the Yahoo style paid search result placements from the end of the last century. It is pointless and out of place. It is no good to a Google visitor. There are simply a handful of jobs listed there on some UK newspaper web site.

Twitter.com/jobs – The page with the HTML Title: Jobs at “Twitter –San Francisco”. San Francisco??? A search result to someone looking for a job in Ireland in Google.ie? Google? Don’t you have a Google Maps division? Or do you want us all to emigrate? What’s the story there? What kind of a (crap) search result is that? Or did the Google Penguin 2 algorithm value a social media sites results “a bit” too much so the results from the social media are going to creep into any search we make?

So to conclude what have the Google Penguin 2 update brought us? It removed Irish start-ups and replaced them with what can be the best described irrelevant search results. In their own vocabulary they call it SPAM. Luckily for us this only affects the bottom part of the page. The “under the fold” stuff. The top part of the page wasn’t affected by the latest update.

How did your site ranking feature in the Google Penguin 2 update last week? If you are stuck give the SEO Consultant a shout!

What is The Recruitment Unconference?

What is recruitment conference? We all know the answer to that. It is a large meeting where a number of people (one by one) speak to the group. There are short breaks in between speakers, for the people get a coffee and network.

 

Who comes to the conference?

Speakers – are people presenting. Sales people presenting how their solutions, products or services changed the industry for the better.

Delegates – people who sit, listen, take notes and have coffee in the breaks. Delegates are quite often people who are looking for a new job. They look around what else is there. Some attendees are there because they are sent there by their employers. They have to attend one or two of those a year. You can see them leaving quickly after the last presentation, to catch some time off for an afternoon shopping or something alike.

 

What is a Recruitment Unconference?

 

Recruitment Unconference is a gathering of recruiters with the social media rules applied. There are no speakers. There are no delegates. Just recruiters who can behave as they do in the social media: lead conversations, contribute, listen, move to another room / topic, network or just have a coffee. Yes there is a coffee here as well!

 

It is list Facebook or Twitter really. Everyone can talk about anything they want to really. Everyone can listen (follow / connect) whoever they choose. Anyone can comment, contribute and even ‘take over’ the conversation. Anyone can change the topic. Anyone can. And everyone is invited to do exactly that! Everyone is asked to contribute. Everyone’s opinion is asked for in a discussion on every topic he is physically present at.

 

Now that we know what the Recruitment Unconference is, let’s check on how the most popular one actually functions in the recruitment industry. This brings us to its founder @BillBoorman and his unconference events taking place around the globe. They are called TRU for The Recruitment Unconference. After the three characters there is a name of the city or country the event is in. So you have TRULondon, TRUDublin and similar. If an event is held multipletimes in the same city the name also gets a number Like TruDublin4. This is to forma a hashtag for Twiter. Why is Twitter important? Well the usual ways of communication like email and phone are one to one or one to many (mailing lists). The Unconference is different because everyone is welcomed to contribute. So social media is a place to look for any info (or post any info!) about the recruitment unconference.

 

Since the recruiters who attend the unconference are (in most cases) the natural users of the social media, they post their thoughts especially on the Twitter, as it is the fastest channel, in real time during the unconference. They all use the hashtag so it is really simple to follow what anyone is tweeting about. That usually is a reflection on what is spoken about. You can usually follow multiple discusions from the same conference in the same time. What is the best about it is that anyone on Twitter can contribute to those discussions by using the same unconference hashtag. This makes the discussions leave the room and go out to social media. There the discussions get the life of their own.

 

The format that Bill has made for this TRU events is the following. There is a quick opening. The bigger the conference the quicker it is, since the larger the crowd is the harder it is to keep them quiet. Remember those are not your Delegates. This people are here to participate.

 

Tracks

 

Bill usually announces the tracks (topics) that will be discussed in different rooms. He also announces who is the track leader for each topic. That is usually an expert in that field. Or a recruiter who wants to share the recent experience with some new tool used for the recruitment, and ask for feedback. Depending on the size of the unconference there are  usually 3 tracks running in parallel. They are held in separate rooms. Anyone can choose any track and even move to another track whenever they choose. Bill himself would for example move quite often from a track to track, hopping from a conversation to another and contributing to each one he hops in. Sometimes he would also bring the relevant points being made in another track that is happening in parallel.

 

As social media is not for everyone, the recruitment unconference is not for everyone as well. Some people prefer to be delegates rather than to participate. Social is not for everyone. The anti-social or traditional confermence is not for everyone as well. People discovered they can apply the social media rules to the conference and that some types of conferences the social conference or the unconference is a much better format. Hence the recruitment unconference TRU that @BillBoorman started 5 years ago in London has spread to a long list of counties on different continents. Recruiters themselves found the unconference format to work better than the speaker-delegate format. Not all of the recruiters that is. But the recruiters that understood the social media and found the way how to use it for recruitment.

 

The #TRU in the City near YOU!

 

The recruitment unconfeence, the #TRU will come to the city near you, if it didn’t already. You will not find a flyer in your post with a list of fabulous speakers. There is not even a list of delegates. To be honest not even flashing your own business card is a welcome gesture. Connection on LinkedIN and Facebook or Follow on Twitter is on the other hand. If you are a delegate type, trust me, it’s not for you. Where you will find about #TRU is in the social media channels, and there only. On Bill’s Blog as well. And from there to hashtags on twitter. While I am writing this the #TruHelsinki is on right now. Guess what it is all on social media in real time as well. You can follow it here: https://twitter.com/#!/search/?q=%23TruHelsinki&src=hash.

 

If you like what you see there we will see you soon on #TRU. If not, that’s OK too.

National Recruitment Federation Conference 2011

Jonathan Campbell at NRF 2011The Conference entitled ‘Recruitment 2011 – The Way Forward” in City West Hotel on Thursday 12th of May focused on the dynamic tools and skill sets the industry needs to embrace in order to approach the coming year with confidence. With a line up of excellent speakers from around the globe, a full schedule has been designed to arm the delegates with training, advice, and tips to enhance their business skills well into the future.

NRF President Colin Donnery said, ”The Irish economy has probably had its most challenging 12 months ever but there is an optimism returning to businesses in most sectors. The recruitment sector has proven its resilience during this period with agencies providing the flexible staffing solutions that have helped our clients get through the worst and grow into the future. Impending changes in legislation this year will have an impact on how we do business in our temporary labour markets so it is vital we are ready for all eventualities. With this in mind we have chosen a strong line up of Global expert speakers who will impart information on trends, legislation and what the future holds for the Recruitment Industry in Ireland.

With the new impending legislation for Agency workers coming into effect in December this year the Federation invited the NRF members to bring along their HR Clients. It resulted in the probably largest attendance of any NRF Conference lately.

Speakers:
Mr John Perry TD at National Recruitment Federation Conference 2011Mr, John Perry TD

Wikipedia: John Perry (born 15 August 1956) is an Irish Fine Gael politician. He is currently a Teachta Dála (TD) for the Sligo–North Leitrim constituency,[1] and the Minister of State for Small Business.

Perry was born in Ballymote, County Sligo. He was educated at Ballymote National School and Corran College, Ballymote. Perry was first elected to Dáil Éireann at the 1997 general election for the constituency and has retained his seat since.[2] In 1997, he became Fine Gael spokesperson on Science, Technology, Small Business and Enterprise, and the Border Counties. In June 2000, he was appointed Assistant Director of Organisation and Deputy spokesperson with special responsibility for Border Issues. He held this post until February 2001.

Between September 2002 and October 2004 he was Vice-Chairman of the Joint Oireachtas Committee on Communications and Natural Resources. He has also served as Chairman of the Dáil Public Accounts Committee. In October 2004, he was appointed to the position as party spokesperson for the Marine, in Enda Kenny’s Front Bench. He was demoted from the Front Bench after a reshuffle following the 2007 general election. He was a member of Sligo County Council from 1999 to 2004, representing the Sligo–Strandhill electoral area.

In July 2010, he was appointed as party spokesperson on Small Business.[3] On 10 March 2011, he was appointed as Minister of State for Small Business.

Peter Cosgrove at National Recruitment Federation Conference 2011Chairperson: Peter Cosgrove, Vice President NRF
Peter joined the NRF committee in July 2009 and was elected to the role of Vice President in October 2010. Peter started his career in banking with JP Morgan before working with PWC in London as a management consultant. He began his career in recruitment in 2000 with Robert Walters, subsequently with Hudson in 2003 and currently is a Director with CPL. Peter has a strong background in running a sales business as well as turning businesses around through strategic and operational initiatives demonstrated in recruitment roles and previously in his PWC career. Peter is a regular contributor to the national media on areas of recruitment, assessment and retention as well as a speaker at industry events. Peter is also a Board member of the not for profit organisation Junior Achievement an organisation targeted at keeping students in schools to improve their education.

Colin Donnery President National Recruitment Federation Conference 2011Colin Donnery, NRF President
Colin has been working in the recruitment industry since 1998. Initially working with an international IT consultancy he has also managed agencies in the Sales and Marketing, Hospitality, Engineering, construction and scientific sectors. Colin has been working with FRS Recruitment since 2003 as general manager , FRS specialise in the provision of bespoke labour supply and permanent recruitment solutions across all sectors in Ireland and internationally.

Frank Collins at National Recruitment Federation Conference 2011Frank Collins, NRF Legislation expert
Director of Compliance and Regulatory Affairs at Parc Aviation Limited.
Frank is a Fellow of the Chartered Accountants in Ireland and has a Bachelor of Business Studies Degree from Trinity College. He also lectures in Trinity College on the Business and Information Technology Degree course.

Tony Goodwig at National Recruitment Federation Conference 2011Tony Goodwin, Antal International
Tony Goodwin is the founder and Chief Executive Officer of Antal International, a global management and executive recruitment company and one of the fastest growing business services organisations in emerging markets such as China, Eastern Europe and India. Antal now has 92 offices in 32 countries around the world. A graduate of Middlesex University, Tony trained as a Chartered Accountant before moving into financial recruitment where he ran operations for HW Group (now part of Hudson). In 1993, spotting the potential of the new professional employment markets in the former Warsaw Pact countries, he set up his own business with an office in Budapest in Hungary and named the company Antal – Hungarian for ‘Tony’. Since then Tony and his team have developed substantial businesses in highly challenging environments across the globe, including both Russia and China. Tony has completed a book ‘How They Blew It’ which was published in July 2010. In June 2010, Tony was named as one of the country’s top businessmen after being awarded a prize at the Ernst & Young London & South Entrepreneur of the Year Awards 2010.

Ann Swain, APSCO
Ann Swain is the Chief Executive of The Association of Professional Staffing Companies, formed by the merger of the Association of Technology Staffing Companies and the Forum of Professional Recruiters in January 2009. APSCo provides a strong and united voice for those recruitment firms involved in the acquisition of business professionals on behalf of their clients on a permanent or flexible basis. Ann has a wealth of experience in the professional recruitment market as a recruiter, manager, trainer, sales director, managing director and spent a few years on the client side of the fence as an HR Manager. She was the founder, in 1988 of Learning Curve, the specialist recruitment industry training company which was acquired by the Delphi Group in 1997. Ann’s first, very successful, business book ‘The Professional Recruiter’s Handbook’ was published by Kogan Page in 2009 and has become a business best seller. Ann is a well-respected authority in our industry, a hugely popular international speaker and a passionate advocate for the UK Recruitment Profession.

Jonathan Campbell at NRF 2011Jonathan Campbell, Social Talent
Jonathan has worked as a Recruiter in Ireland and the Caribbean for the last 13 years but now runs Social Talent, a talent acquisition consultancy and agency that specialises in providing technology and social media services to recruiters. The team at Social Talent build talent communities; develop employer branding strategies, train internet recruiters & source recruitment staff for clients globally. Since forming late in 2010 they have worked with most of the leading recruitment agencies in Ireland and also work with corporates in the legal, technology and financial services sectors.

Kingsley AikinsKingsley Aikins, Networking Matters
Managing Director of Kingsley Aikins and Associates and is also Senior Advisor to The Ireland Funds having served previously as CEO of The Worldwide Ireland Funds. Previously he was Executive Director of the American Ireland Fund and founding Director of both The Australian Ireland Fund and The Ireland Fund of New Zealand. He formerly worked for CTT and the IDA. Kingsley is a graduate of Trinity College Dublin. Since 1976 the Fund has raised over $350 million for philanthropic projects across the island of Ireland and around the world. The fund is driven by members of Ireland’s worldwide Diaspora. Kingsley was also contributor to the Farmleigh Conference in 2009.The presentation covered both diaspora issues and networking: specifically the importance of a comprehensive global strategy that covers trade, investment, tourism, education and philanthropy and will shed light on what other countries are doing in this area. He outlined his four stage approach: Research, Cultivation, Solicitation and Stewardship.

Advertised jobs numbers comparison

Here is a list of jobs advertised on the leading Irish job sites and the recruitment agency web sites.

Job Boards
Irish Jobs 12253
Recruit Ireland 3350
Monster 2969
Jobs 2800
Irish Times 1883
Employ Ireland 1339

Recruitment Agencies
CPL 1340
Brightwater 1291
Morgan McKinley 1178
Sigmar 671
Stelfox 627
Grafton 228
Manpower 183

Irish Jobs has by far the largest number of jobs. Actually they have about 10 times more jobs than the average competing Irish job site. Is there really that much jobs? Is that a real success story? When the numbers are so much off the scale, it always stinks a bit. Especially knowing that they own the Jobs.ie site that does so badly on the jobs numbers compared to the main site.

On the recruitment agency side there is a tight race at the top. CPL still has it top spot, while surprisingly a small company Brightwater is in second. They show more jobs on their site than a much larger company Morgan McKinley that is on the third spot. Are Brightwater really working as Busy Bees? Are they really filling 5 times more roles than companies like Grafton or Manpower? Again quite unlikely. Same as Irish Jobs web site above, the number are again just very off the chart.

Jobs.ie and EmployIreland.com on the raise

Jobs.ie and EmployIreland.com are the only two web sites that recorded a growth of the unique visitors numbers during September this year. According to Complete who collects the public data, as opposed to the marketing messages from the job boards, Irish Jobs, RecruitIreland and Monster both recorded a significant drop of traffic during September 2009.

irishjobs.ie jobs.ie recruitireland.com monster.ie employireland.com

September is the very important month in the online recruitment industry. In the previous ten years, almost all leading job boards would have a record numbers of visitors in September. The current recession is obviously affecting the online recruitment industry.

Are the social recruitment sites like LinkedIN and even twitter, or Irish start-ups like Jobs Market stealing the traffic from the job boards? It certainly seems the case, since the traditional job boards are obviously getting less traffic.

So what have Jobs.ie and EmplyIreland.com done to keep the traffic rising during September? A bit of SEO perhaps? What do you think?

NRF Awards 2009

The National Recruitment Federation Awards 2009 was really a great night. It was the celebration of the recruitment industry and it was really amazing how positive it all was. Recruitment in Ireland has gone through its worst years for decades. After excellent Recruitment Conference earlier this year, the Awards Ceremony to be even more uplifting, one couldn’t really expect. It is the people in the recruitment industry in Ireland, the National Recruitment Federation members, and all their representatives present last Friday, that made it all as great as it all was.

Elaine Roddy, NRF Director deserves a special thanks for organizing it all (Yes I was there a few hours earlier to check how the things are going with the organization! :)).

Frank Collins, NRF President – made the shortest speech possible, making sure the dinner doesn’t get cold. On a serious side Franks work with the NRF shows outside of the NRF organization, making him a as respected person in the recruitment industry in Ireland as he is.

Mark Fielding, CEO ISME - NRF Awards 2009

The panel of judges were made up of Sean O’Meara, Former Chief Executive of Young Advertising; Kirsty Kirkwood, Former European Head of HR at State Street Ireland and Mark Fielding, CEO of the Irish Small & Medium Enterprises Association, (ISME). Ex-MD of Computer People Ltd, Grainne Martin was a new addition to the panel this year as a recruitment advisor.

Mark Fielding, CEO ISME & Ivan Stojanovic, MD Employ Ireland

Photo by Ian Wortley of Jackie Brown Medical

I spent most of the evening chatting with the judging panel of the NRF. It was interesting to hear their reasoning for awarding each award. Mark Fielding, CEO ISME
Made it the most clear by defining the ‘Passion’ as what made the largest impression on him. He was amazed by the quality of shortlisted companies this year, and admitted it was really hard to choose one in each category.

It was also the eve of the Lisbon Treaty Referendum that night, and we had a chat about that. I was shocked the day later realising that Marks prediction of the outcome of the referendum was absolutely correct – he predicted the percentages exactly as the results published a day later! Well done!!!

NRF 2009 Disco

As a true night out – National Recruitment Federation Awards 2009 ceremony culminated with a live music and dance… With most of the cameras way out of focus to capture any of that!

Resumark: CV, Jobs, Free!!!

resumark_logoResumark brought in a nice new business model in the online recruitment industry. The concept is essentially borrowed from the Google AdWords – Google AdSense model. While Google pays the web site owners to show the Google AdSense on their sites and charges the Google AdWords clients to pay per click for those same adverts Resumark does the same with the CVs. Job hunters upload their CVs and get paid each time someone downloads the CV. Anyone can search the CV database for free, and gets a preview of the CV for free only. If you decide you would like the contact details as well – you pay to Resumark. Resumark in return pays the cut to the owner of the CV.

Just in case you did not get it, here is how Resumark explains their online recruitment and CV database business model:

Get Paid to Post Your Resume!

Post Resume or create it online using our free Resume Assistant. Make $1 every time an employer downloads your resume!

Search Jobs that match your profile and join the fastest growing Job 2.0 Network!

In today’s economy even job search monsters are not enough. Invite friends and earn money together when their resumes are downloaded.

And for the recruiters and employers:

Free Resume Search & Job Postings

Search Resumes for Free using Google™ search technology. We give you full access to the entire resume database.

Pay only for the resumes that you choose to download. Compare to other services.

Post Jobs for Free and have them automatically distributed to major jobs sites and networks reaching millions of job seekers

Regardless if the business will work or not, Resumark is a step from the usual recruitment jobs sites. Time will tell if it was a step in the right direction. But what needs to be applauded here is the courage and the innovation in the online recruitment industry.

Irish Recruiters LinkedIn Group

After the recent success of the Irish Recruiters LinkedIn Group’s first conference – The Future of Recruitment – Part 1: The Road Ahead, Declan Fitzgerald has been planning already for Part 2, and after repeated requests to hold Part 2 before Christmas, Declan is now aiming for the 18th of November as the time to run the event and try get the Irish Recruitment industry together again to discuss what are the challenges currently facing our industry and what is the future of recruitment.

Declan is in planning phase at the moment but he has confirmed that Alexander Mann will be giving their RPO prospective on the theme as well as EMC from Cork will be discussing why they want a Cloud ATS and how they are going about implementing it. There will also be more presenters on the day but they have not been confirmed yet. To learn more please visit, Declan’s blog: the Irish CyberSleuth and also you can follow updates on Declan’s Twitter account. I’ll also keep you up to date with any other news I learn in the future about the event.

Hopefully, it will be another great event for networking, learning and debate.

Silicon Republic review of Jobs Blog

silicon_rep-logo Silicon Republic, Ireland’s leading technology news web site published a nice review of Jobs Blog:

Ivan Stojanovic works in the recruitment industry and operates EmployIreland.ie. JobsBlog.ie is where he waxes lyrical on the topic.
He keeps us up to date on the latest seminars, talks, new sites and companies, and tackles issues like ’10 don’ts for job hunters on social
networks’.
His top tip? Make sure nothing embarrassing shows up when you Google your name.

Thanks Silicon Republic for the nice touch!!!

SixFigures

sixfiguresWell, just when you thought the season of the job boards is over, and there will not be new one every other week,… there is a new one!

The latest edition to the Irish recruitment industry is SixFigures!

Here is a little blurb about them from their own site:

SixFigures.ie is the members only job board aimed specifically at executives and high earners. Focused on jobs in Ireland, it displays only roles where the minimum basic salary on offer is at least €100,000.

Me thinks, finally a site where I can look for a job!

Free to members, SixFigures presents the executive job seeker, be they passive or active and employers with a new focused and confidential medium to access each other.

That is a strange one. Usually those highly paid job sites are charging candidates. Then again those are the US ones, and charging candidates is not that well looked upon from the low makers over here.

the-recruitment-businessHere is what the owners of SixFigures say about themselves: The Recruitment Business (TRB) is one of Irelands’ longest established recruitment consultancies.

Interestingly enough their main site of the TRB.ie reads:
Registered Number: 152015
Registered Address: 24-26 City Quay, Dublin 2
The same legal requirement is not published on their SixFigures site. Just the phone and an email address. If they are trying to hide that a recruitment agency is owning a job site, you can be the judge of that yourself.

Two recruitment agencies go out of business for every new job board

New recruitment web sites in Ireland are popping up. About 2 a month in the last 12 months. Recession stimulates the jobs sites creating somehow.

The new sites try to be unique somehow. All trying to solve some problems that either recruiters or employers or job seekers seems to have. The real problems Employers have right now are far most related to financing the redundancy packages. The secondary problem is managing the volume of low quality applicants. Recruitment agencies have a problem that there are no jobs for them to fill. No jobs to advertise on the expensive job boards they prepaid. There are two recruitment agencies that go out of business for every new job board that pops up!

Since recruitment industry has shrank by 2/3 of its headcount nationally, there is basically no money left in it. So a new job boards are looking for someone else to charge for their services. And there is just one more type of the user of the job board – The Candidate. A new recruitment video jobs site is thinking about exactly the candidate as the source of their revenue.

I am against of charging applicants in principle. When you finished your school, did you have money to spend on presenting you to the potential employers? The result is that the service provider of such video application web site would advertise jobs in the coolest companies, and all the poor applicants would pay to upload their videos there.

The end result is that a poor applicant would be a few applications or euro worse off. The Google’s and the other brand names employers would get another trillion applications, and someone in between would get very rich.

As a principle I am far more fond of the Robin Hood principle where you take from the rich (employers) and give a free service to the poor (candidates).

The Interview with Joy Redmond, Flexitimers

joy-redmond-photo-flexitimersThe Interview with Joy Redmond – Marketing & Operations Director of Flexitimers

About Flexitimers
Flexitimers is a self-service project board enabling companies to connect with consultants, freelancers, small businesses, contractors and specialists/experts for professional project work in Ireland.

The site is completely free for both professionals and companies to use. Flexitimers is a closed network – employers or other professionals cannot search through profiles. Profiles are only viewable to employers whose project matches your profile.

Ivan: New Flexitimers site is launched, the media love it, and the response has been very positive. How happy are you with the media coverage?
Well obviously we’re very pleased and I think the reason is because Flexitimers is a good news story during recession overload. Everyday we’re hearing and reading about the recession, job losses, redundancy and market uncertainty. Flexitimers is good news for a few reasons. Firstly, we’ve hit on a previously untapped sector with the recruitment industry in Ireland being a mix of web2.0 and project work – this is very new and hugely necessary. Secondly, project and indeed flexible work tended to be quite siloed – IT and design sectors largely but our intention was to offer flexibility to a broader occupational base. Traditionally I suppose IT and design were easy outsource targets because the output was so tangible but there is no reason why any company can’t outsource less tangible operations/functions such as PR, sales and marketing, admin, legal and financial roles. It all goes back to people skills and effective management and just because someone is sitting in your office 40 hours per week doesn’t always translate into an optimal solution. Thirdly, we practice what we preach – I live in Wexford and co-founder Dervla Cunningham is based in Dublin and we’ve managed to research, develop and launch a business by working remotely.

Ivan: The Recruitment industry in Ireland is changing. What role will Flexitimers play in the future?
Of course the recruitment industry is changing because it had to, it’s a bit like the construction or property sector during the boom which was synonymous with over-charging and under-delivering. Today, no company can afford to pay for mediocrity whether that’s in suppliers, staff or services.
To get back to recruitment, we believe the employment model is changing and the focus will be less on hiring full time permanent staff but will be more project driven. It’s a win-win situation for employers because they get to pick and choose the best people for each task and manage their overheads more effectively.
Flexitimers’ role is to provide companies with access to a pool of skilled and experienced professionals who are actively seeking project work. Traditionally companies tend to find project workers through their own networks but this is random and unfortunately the best people aren’t necessarily within your reach. On Flexitimers you can hire beyond your network and not compromise on quality or caliber. I suppose, Flexitimers confounds false economy and mediocrity.

Ivan: The way we live and the way we work is not the same. Flexitimers seems to be accommodating this and applying it to recruitment?
Absolutely, as the line goes ‘nobody ever said on their deathbed, I should have spent more time in the office.’ But there is one key point I want to make here: just because you want to work flexibly doesn’t mean you have to compromise your career. Take part-time work for example, typically available only in retail, catering and administrative jobs. Like I said earlier, Flexitimers is broadening that occupational base. How? We provide professionals with access to flexible positions i.e. contract, temporary, freelance, consulting and telework across a variety of roles so we’re there to help anyone who’s just been made redundant to earn income while they’re in between jobs. Furthermore, more and more of these interim project workers who join the site for interim or stopgap work find it works better for them – so now not only have they flexibility but also they’re expanding their profile, career and portfolio.

Ivan: Flexitimers – what is the next step? What is the plan for the future?
I could tell you but I’d have to shoot you afterwards! Only joking, big plans and plenty of exciting developments. I suppose the biggest news at the moment is that our service is FREE to use which again reflects the dramatic changes in the recruitment industry. We’ll of course want to build our brand and awareness over the coming months. In the background we’re working on expansion plans both in terms of functionality and geography. I speak French, Spanish and basic Dutch so who knows, maybe I’ll be teleworking from a sunnier climate!

About Joy Redmond, co-founder of Flexitimers
Joy Redmond started her career in 1996 as Marketing Director of Newmedia, one of Ireland’s first web design companies. She remained agency side working with Zartis.com and Campaign HTDS before moving client side to become online marketing manager of IngredientsNet.com (a joint venture between Fyffes and Glanbia). Before setting up Flexitimers with Dervla Cunningham, Joy was a lecturer in E-business, research and marketing in the Dublin Institute of Technology and was Course Director of the Masters in Business & Entrepreneurship. Joy also is a busy project worker doing consultant marketing and research for many blue chip companies in Ireland such as Bank of Ireland, eircom, NTL, Poster Plan and JCDecaux. She is a mentor on the Wexford County Enterprise Board and a member of the Irish Internet Association Social Media Working Group.

Joy: Thanks Ivan, a pleasure doing this interview, keep up the good work.

How to use Twitter for Recruitment?

twitter_logo_headerTwitter is surprisingly good tool for the recruitment. You can track the conversations and when used in conjunction with LinkedIN or any other tool it shows the real time live activity of the person. As does Facebook. Monster or any other CV database will never tell you that. An application from a job site or your web site will never tell you what a person is really about. Twitter does. It also tells you what other people think the person is about. And that is unique in the recruitment industry.

Do not try to recruit by using Twitter alone. But you can use Twitter to find the conversation about topics. You can use the job skill as the topic, or even better a conference or something that has a time factor. You can find people that are talking about the certain themes – related to the job or a position you are trying to fill. Find who is talking about it, what do they talk about it and who do they talk about it to. There is your talent pool, with reference check, and a real time data about their recent activity.

Or you can put it all upside down. You talk about what you do. People who use Twitter well will know how to find you. Actually they will find what you have to offer, and that is your jobs. Talk, tweet, comment others, follow, you will get the lingo quickly. Find people that you know and respect, follow, monitor their followers. Just be active, as you would be on any networking event. Twitter is actually just one constant networking event. It is happening with or without you. It will not wait for you. You need to be in to meet the people you want to meet.

http://twitter.com/irishrecruiter

Tuesday Club – Irish Recruiters on LinkedIN

Social Networking finally started happening on a proper scale in the recruitment industry in Ireland! What accelerated is that one of the largest US multinationals present here in Ireland made the best person to stimulate the social networking available. Declan Fitzgerald is today the best known blogger on the recruitment topics among Irish employers. Declan did not stop there, but organised the social networking via the LinkedIN Group – Irish Recruiters. The group today has 840 members, and is still growing quickly. The next step Declan decided is to bring the social networking from the web to the real life, so we got:

irish-recruiters-logo Tuesday Club – Irish Recruiters on LinkedIN

How to sign up? Join the Irish Recruiters group in LinkedIN first, and see the Group info for more!