Irish Jobs Sites – what’s in the bag for 2014?

The recession had a very negative effect in the Irish job board industry. All the job boards are struggling. The number of jobs advertised in the last 5 years is lower than the number of job advertised in a single year before the recession. All that is really happening in the jobs board space is sites that really never get any mileage. Most just lack the innovation really. Publishing and marketing a jobs board in 2014 and using the marketing channels of the ’90-es, does not work as well.

Job Aggregators in Ireland

The recession brought aggregators to Ireland. Those have a benefit of a low marketing cost, so the recession suites them. They all work in some or another freemium model. The easy adoption is fuelled by the fact no manual work or investment is required from the employers. It costs nothing so why not? In Ireland, especially in the recession, we learned to like the “free”!

SPAMmers

There isn’t a month that a new Irish aggregator job site isn’t published. As an employer they email you with the link to their site that is full of jobs. You might even find your own ones, although those might be the ones you had advertised on some job site a year ago. Those sites are usually a low cost web sites with about a penny invested in the design. They usually contain links to their supposedly social media profiles. By clicking on those you will most likely find that they have about 1 (or even not even that!), followers, likes, etc. The one I got today called www.JobsIE.ie – took their ignorance to the new level and didn’t even make the social media profiles they are linking to from their page. All those are the sites bound to disappear in the darkness of the Big Data on the internet. Never to be found by the search engines, or the visitors. Their business model is based on spamming the employers and jobseekers, with an aim to sell anything on top of their fermium model. Quite often they are passing of as a known job sites, in this case JobsIE.ie sounds like the Jobs.ie by SAON Group. Some employers might be fooled and actually end up paying them thinking they are paying a known job board, with over 10 years in existence.

International Aggregator job sites

The largest international aggregator job site that shored in Ireland is of course Indeed.ie. Is it profitable here in Ireland? I am guessing not. Do they care about it? I am guessing not as well. By having their presence in Ireland they are probably using Ireland as the rest of the internationals, paying their taxes here, or .. ehm,… avoiding to do so as does Google, Apple, and the rest of the US gang here.

What is next for the Irish job sites?

It really depends on how the Irish economy develops in the years to come. If the recession continues, it is unlikely for any new job site to appear, and it effectively means a Status Quo. A handful of the leading sites will still be here, not turning any or turning a minimal profit. The shortage of proper advertising budgets will benefit those scammers and imposters. On the other hand, if the economy turns around, and especially if it does so rapidly (oh how we all wish that to happen!?), the new doors will open. There will be space for the innovation. There will be space for the entrepreneurial spirit and new projects to be launched in this space. That is simply because there is no model that actually works well for everyone in the online recruitment today. LinkedIn, we know now isn’t the answer for most jobs. Neither is a traditional job site like IrishJobs. Monster changes so many times lately that I do not know what it is any more (but a CV database)? BranchOut and all those apps sitting on top of Facebook simply do not deliver anything to anyone. We need something new for the future. What do you think it is?

LinkedIn Is A Great Tool For Recruitment

Some people say that LinkedIn is just a job board dressed up in a social media dress. I tend to disagree. In the same time, if you don’t know how to use LinkedIn, I completely understand your frustration. LinkedIn for you really might be just another job board. The fact that some people use it “better” than you, will mean that your applicants response will be lower than on any other good job board. Candidates simply rarely apply for jobs on LinkedIn. They do all other things, but Apply for the jobs advertised.

The first thing stopping you to hire on LinkedIn is your small reach.

With up to 500 contacts, you are scraping the barrel really. You might as well just leave LinkedIn alone. Depending on the size of your market or your niche, to recruit in LinkedIn you really need to have access to thousands of people. Candidates AND clients.

LinkedIn Premium is a great product for a recruiter. In most cases you will need the “Full Network Visibility”, so the Talent Finder and Talent Pro are the versions you should consider. The Only difference is the double number of inmails you can send at a time.

There are also a number of advocates of using LinkedIn for recruitment without any subscription. I have seen that working, but realistically for a very small number of people. Why? It requires investment in time that a very few recruiters have. Building a network of thousands of very, very targeted contacts is hard and time consuming.

Here is a live example that shows you power of your LinkedIn network and reach.

LinkedIn Update Reach

A simple LinkedIn update in the first 24 hours got:
2433 Views, 47 likes, 2 comments

Now let’s analyze the views:

  • 789 views are from the 1st connections – people I am connected with
  • 1342 views are from the 2nd connections – people my connections are connected with.
  • 305 views – are from the 3rd connections – and you know who those are by now! 

What this shows us is that my update was seen by more people I am not connected on LinkedIn than those I am connected to. The same goes for the Likes and the Comments actually.

The size of your network and the quality of your update will determine how many “eyes” will you get on it.

On social networks you actually have to behave quite social.

Only if you intend to be successful, that is.

The time is the most determining factor for most of people when choosing if to use LinkedIn free or paid accounts. It is a bit like the SEO and PPC. If you want to get instant results the paid account is the best for you. If you have been using LinkedIn for years, and have thousands of very targeted people you are connected to you will most likely get away without paying for your LinkedIn account.

Whatever way you decide to use LinkedIn, I can tell you only one thing: LinkedIn is a great tool for recruitment!

Enterprise Ireland must think it has a jobs board?


Someone was quite imaginative in Enterprise Ireland and have decided to put an end into the growth problems of Irish start-ups. How to stimulate growth and rapid expansion? If you can hire new staff easily it will help!

To enable this hyper growth of Irish start-up the Enterprise Ireland have decided to help them do just that – by creating a jobs board! Like his country doesn’t have enough of them. And guess what – vast majority of them are struggling.

its_happening_hereIT’s Happening Here – www.itshappeninghere.ie is the Enterprise Ireland’s answer to the recruitment and staffing problems in Ireland. A job board. But not just like any other job board guys…

Enterprise Ireland is a state funded company, so they had funds (yours and mine tax pays that) to make it done right. So unlike all the Irish jobs sites that popped up in the last years and failed to get any traction Enterprise Ireland did it very differently. They made sure their job site will stand out!

And it does. One of the features stands out more than the rest actually and it’s the:

Price!

Yes since they are not for profit they can do anything they want with their price. But here is the interesting twist. No they didn’t make it free to use. Not, that would not really make a good story. They made the job site that is the most expensive!

€500 to advertise a job on Enterprise Ireland web site!

And guess what, they are not even sure if that includes VAT or not. Seriously. I asked. I was told that if I proceed with the registration it will tell me then.

God Bless Enterprise Ireland! What would we be without them…

 

Google Penguin 2 and the Jobs in Ireland

Did you hear Google released a major update to Penguin 2 on Friday? Matt Cutts (the head of Google’s Webspam team) recently confirmed on his blog that Penguin 2.0 is now live.

So let’s see how did the Google Penguin 2 update affected our Irish online recruitment industry. Here is the search result page for the word “Jobs” made in the Google.ie.

Make sure if you do this search yourself that you are not logged in into Google yourself, have removed the Google cookie, etc – so that you do not see the Google’s “Personalised” search result for you.

Here is the new google.ie ranking for the search word “jobs”:

  1. Jobs.ie
  2. IrishJobs.ie
  3. FindAJob.ie
  4. Indeed.ie
  5. RecruitIreland.com
  6. Monster.ie
  7. Fas.ie
  8. Ie.JobRapido.com
  9. JobsToday.ie
  10. Twitter.com/jobs

So what can we conclude from the list of the sites that a are on the first page for the phrase jobs? By comparing what we have used to see there before the Google Penguin 2 update we can see what sites have been affected. Let’s start with the sites not affected by the update:

The SAON Group web sites leading with the purchased Jobs.ie site on top and their original IrishJobs.ie is steadily on top.

Nothing changed there for years. In fact may years. The last change there actually when Jobs.ie overtook IrishJobs.ie. If my memory serves me correctly that was towards the end of the 2005. Very shortly after that IrishJobs.ie bought Jobs.ie.

So since 2005 the first two search results for the search for “jobs” have not changed in Ireland. So is Google doing much really with all this Panda, Penguin & Penguin 2 “updates”? Well in the last 7 years the results on top are not changing at all. Or does IrishJobs.ie & Jobs.ie have so good SEO specialists to keep them on top for all this years? It must be one of those.

The next three slots are: Findajob.ie (aka LoadzaJobs.ie), Indeed.ie and Monster.ie. So what’s new here? Nothing much really in relation to the Google Penguin 2 update. Long term there isn’t much that has changed in here in the last 10 years really. What has changed is that Loadza have changed their domain name several times. They cannot seem to get it right really. EmployIreland.com that was 4th there is replaced by Indeed.ie about a year or more ago when they came to our market. Monster is the 5th recruitment web site there for the last 10 years.
So in essence the top 5 results for the word “jobs” haven’t changed at all in the last Google Penguin 2 update.

Where the changes did occur are on the bottom part of the search page. That is the space that in the last 10 years have been occupied mostly by the Irish start up job boards or similar sites. FAS was always there somewhere. They did rebrand to SOLAS, but forgot to do it online. Hence FAS.ie is still there. Good old civil servants…

So what the Google Penguin 2 update did affect is the last 4 remaining slots the search results page fro the word “jobs”. You can say Google haven’t changed much really. What we are going to look at is if the Google Penguin 2 update was good actually. Or is it a step back in the quality of the search results?

The bottom of the page of the search results for jobs have been occupied by start-up job boards. It always was a dynamic space. In the last 10 year, about a 100 web sites appeared and disappeared from there. I can remember the first Irish Jobs Aggregator IrishJobs.ie featuring there, and a long list of site showing Irish jobs listings. There was one recruitment agency that made up there – in 2010 when the CPL.ie new web site was released. In this new update CPL.ie dropped to 128 place, while their other site CPLJobs.com landed on a much better 53rd slot. Is there a hint that CPL.ie got hit by the Google Penguin 2 update? Most likely from the way it is ranking now.

It is still quite strange that no other recruitment agency got listed on the first page for the word “jobs” there ever, isn’t it?

So what did Google Penguin 2 update replaced the Irish start-ups with?

Ie.Jobrapido.com – one job aggregator. Well it is the only .com web site here. It actually does have jobs aggregated from sites like freelancer.com and similar. Some Irish recruitment agencies as well. The overall quality of the jobs advertised (content) if poor. A large number of jobs are taken down from teh sites they are originally published on anyway, and the whole set of jobs is really poor representation of the list of active jobs in Ireland. In essence a really poor experience for a job seeker.

JobsToday.ie – a UK newspaper publisher. Note that any link you click on that site it brings you to their UK web site (.co.uk). This results driven by the backlinks from their newspaper releases is so wrong that it actually reminds of the Yahoo style paid search result placements from the end of the last century. It is pointless and out of place. It is no good to a Google visitor. There are simply a handful of jobs listed there on some UK newspaper web site.

Twitter.com/jobs – The page with the HTML Title: Jobs at “Twitter –San Francisco”. San Francisco??? A search result to someone looking for a job in Ireland in Google.ie? Google? Don’t you have a Google Maps division? Or do you want us all to emigrate? What’s the story there? What kind of a (crap) search result is that? Or did the Google Penguin 2 algorithm value a social media sites results “a bit” too much so the results from the social media are going to creep into any search we make?

So to conclude what have the Google Penguin 2 update brought us? It removed Irish start-ups and replaced them with what can be the best described irrelevant search results. In their own vocabulary they call it SPAM. Luckily for us this only affects the bottom part of the page. The “under the fold” stuff. The top part of the page wasn’t affected by the latest update.

How did your site ranking feature in the Google Penguin 2 update last week? If you are stuck give the SEO Consultant a shout!

Recruitment Advertising Workshop

Great Recruitment Advertising Workshop event organised by Stephen Harrington Recruitment Manager: Sales | Marketing | Multi-Lingual @ Allen Recruitment. Here is the original announcement:

When and Where:
Aviva Stadium, Lansdowne Road, Dublin 4 – Vavasour Suite, registration at main reception.
Wednesday 24th April, from 8.45 to 11.30am
Enter via entrance A on Lansdowne Road
Car park is situated on Lansdowne Road

Who is attending?
Confirmed attendees include Jonathan Campbell (Social Talent), James Mailley (Monster), Jennifer Bray Kennedy (TMP), Ivan Stojanovic (Jobsboard.ie), Lynne Rooney (LinkedIn) and many more from many or Irelands best known companies.

The Format
We will run two sessions, in each one there will be four discussions happening at the same time. There will be no presentations, each discussion will be started by the discussion leader but after that the conversation will go where ever the participants want it to. You can join in at any time by providing details of your own experiences or asking questions. If you find that one discussion is not so relevant to you, you can simply get up and join another one mid way through!

The agenda:

8.45-9.10 Registration, Tea/Coffee and Pastries

9.10-9.20 Welcome by Brian Cunningham, MD Allen Recruitment

Session 1

Job Boards
When to use job boards, which ones should you use, quality applicant’s v quantity, filtering applicants?
Career Websites
Effectively advertising on your own careers site, employer branding, SEO, getting candidates on to your site
Alternatives to advertising
Searching for candidates directly (Boolean, xray etc), referrals, networking, job board databases
Start your own discussion
This is a break out area where anyone is free to start another topic that is relevant to them!

Tea/Coffee

Session 2


Job Boards
Getting the most from these, how people find jobs on job boards, getting your jobs to the top of the lists
Advertising Master class
How to measure success, getting your adverts noticed, the psychology behind advertising, what we can take from advertising in other industries and apply to recruitment.
Referral’s and Networking
Referrals, Networking, social networks & Talent Pooling
Start your own discussion
This is a break out area where anyone is free to start another topic that is relevant to them!

 

Well done again and thanks for the Allen Recruitment “cube”!

How to use LinkedIn Skills Endorsements for Recruitment?

How to make sense of the LinkedIn Skills Endorsements?

LinkedIn Skills Endorsements is not the first time the Skills have been implemented as a part of a personal LinkedIn Profile. Some iterations had a self-scoring of out to 5 or 10 skills. Then just a pure 50 word skills. The current way the skills are implemented is by far the best I the whole history of LinkedIn! Why?

Crowdsourcing

What you say about yourself in your LinkedIn profile if more often than not a TRUE reflection of you. Your LinkedIn profile as your CV or a Resume is a reflection of the portion of you that you want to show to the hiring manager of your next dream job. If that is not the case, we need to talk about it!

What your LinkedIn connections tell about you, by clicking on your Skills listed tells a whole different picture about you. In most cases the far more accurate one than the rest of your LinkedIn Profile.

How to use LinkedIn Skills Endorsements for Recruitment?

The challenge is to assess what endorsements are really valid ones, and what ones are the result of the gamification LinkedIn have created in this Skills environment. What it means is that all the skills endorsements are not the same (value).

Here is How to analyse the value of the LinkedIn Endorsement

It is quite similar to the Google PageRank algorithm actually. The more people have endorsed my skill “X”, the more valuable is my endorsement given to someone else for the same skill. Why? The more endorsements I got for a certain skill, the more likely is that I actually know about it. The more I know about the skill the more valid my endorsement for the same skill is.

New LinkedIn Profile is good (for Recruiters)!

The LinkedIn haven’t really updated the Profile section for far too long time. It become a bit archaic in fact, so a new profile is really welcome. It is far easier to read and more importantly scan, as we consume the web sites. It also tells you far more about the person than the any older LinkedIn Profile version did.

One feature that really helps the recruiter to assess the potential candidate from his LinkedIn profile is the ability to quickly asses the candidate’s connections. You have a choice to display the connections by:

  • Company
  • School
  • Location
  • Industry

By looking at the graphical representation of your LinkedIn connections grouped by and industry the recruiter can quickly get what type of people the candidate is connected to on the social network.

It tells a lot about the person when you can see what schools are the people his connections are from. What companies do the candidates contacts work for is priceless. Location and industry profiles of the candidates LinkedIn contacts just add to the complete picture of a candidate.

All this data combined gives you very quickly a profile of the candidate’s connections. This data can help a recruiter profile a candidate much better than by just looking at a very static data, a document like a CV or the (old) LinkedIn profile.

Where LinkedIn could improve the display is in including what the number represent as opposed to displaying just the number of the connections in each group. It is annoying to have to put a mouse over each circle to find out what company or country the contacts are from. A tag cloud would be far more usefully display. A company name printed and on mouse over the exact number of the connections in that company? Would you agree?

JobsBoard.ie will let you find the job 3 times faster than Irish Jobs site!

JobsBoard.ie will let you wind the page 3 times faster than Irish Jobs site!

There is plenty of job sites in Ireland. Each ofhtem has plenty of jobs. Most of the jobs are the same on the job sites. So what site to choose? Perhaps the one with the most jobs? Perhaps the one you find shows the best results? Jobs most relevant to you? Jobs advertised by the employers you like? There is plenty of choice when it comes to job sites in Ireland.

There is one thing to consider. It is the speed of the job site. If you visit it regularly, the more important it is. Will you wait for 10 seconds to see the jobs you want? Will you wait for 10 seconds every time you visit the site? Not if you can avoid it, and not if there are faster sites that will let you browse or search the jobs a few times quicker.

Here is the sample of the JobsBoard.ie and IrishJobs.ie web sites. The speed load comparison is done by www.whichloadsfaster.com:

 

Why wait for your job forever? Visit www.JobsBoard.ie today and register for the daily new jobs now!

Recruitment SEO: Links are the currency on the web!

Search engine optimisation is in essence a huge amount of statistical analysis and a lot of trials and errors. There is not book about it, since by the time it gets printed it is completely outdated. There are two SEO Rules:

Content is King
Links are the currency on the web

Nothing else matters as much to your web site ranking as the content you have on your site and the links from other web sites to your site. If you get those two things right – your will get the free traffic from the search engines. Relevant traffic – people searching for what your web site text copy is about.

We looked at the Google PR, MozRank and Alexa rank of the 29 recruitment agencies. Today we will look at the links towards those 29 web sites. The numbers next to each recruitment agency web site show the total number of links found on the web pointing to each domain. The more links to it – the more search engines ‘Like’ the domain, and hence show it’s web pages higher in the search engine results.

This site JobsBlog.ie is within them again as a tracker for performance.

URL

SEOmoz Link Count

www.hays.ie 117643
www.cpl.ie 59629
www.morganmckinley.ie 34688
www.eolas.ie 8333
www.brightwater.ie 6766
www.jobsblog.ie 6552
www.peoplegroup.ie 4235
www.hudson.ie 3357
www.careerwise.ie 2689
www.3qrecruitment.ie 1707
www.Sigmar.ie 1630
www.hrm.ie 1453
www.EdenRecruitment.ie 766
www.rftgroup.ie 580
www.collinsmcnicholas.ie 578
www.icds.ie 539
www.frsrecruitment.com 491
www.qedrecruitment.ie 358
www.accountancysolutions.ie 318
www.Recruiters.ie 305
www.gempool.ie 189
www.Stelfox.ie 187
www.recruitmentplus.ie 177
www.Vantage.ie 149
www.harmonics.ie 141
www.solasconsulting.ie 110
www.MatrixRecruitment.ie 92
www.placeme.ie 25
www.enterprisepeople.ie 23
www.Brompton.ie 12

Any surprises above?

Recruitment SEO: 29 Irish recruitment web sites SEO Ranking by mozRank

102 people have visited the Recruitment SEO: Google PR yesterday, where I listed the 29 recruitment agency web sites based on their Google PageRank. It even stirred some comments and discussions in the social media. Mostly on LinkedIn as it is expected since the recruitment social network LinkedIn is a “natural habitat” for an average recruiter.

The Google PR has it’s quirkiness. It is fantastic and horrible in the same time. It needs to be looked at relative to each web site as opposed to the absolute ranking number. That makes it almost useless to the people outside of the search engine optimisation industry. This is why so many people dismiss the Google PageRank. It is not the easiest to “get” actually.

Today we will look at the same group of the 29 recruitment agency web sites and this blog www.JobsBlog.ie and compare them a different by third party ranking mechanism. We will look at the ranking by the SEOmoz: MozRank. Here is what the SEOmoz site says about the MozRank:

What is MozRank?

MozRank represents a link popularity score. It reflects the importance of any given web page on the Internet. Pages earn MozRank by the number and quality of other pages that link to them. The higher the quality of the incoming links, the higher the MozRank.

How is MozRank Scored?

We calculate this score on a logarithmic scale between 1 and 10. Thus, it’s much easier to improve from a MozRank of 3 to 4 than it is to improve from 8 to 9. An “average” MozRank of what most people think of a normal page on the Internet is around 3.

How can MozRank be improved?

A web page’s mozRank can be improved by getting lots of links from semi-popular pages or a few links from very popular pages.

Note that MozRank is all about links. The number of links to your web site and their link quality. It is very safe to assume that a higher MozRank results in the larger amount of the referral traffic – from the web sites linking to your site.

Recruitemnt   Agency mozRank
http://www.morganmckinley.ie 6.22
http://www.cpl.ie 6.17
http://www.hays.ie 6.11
http://www.Vantage.ie 5.84
http://www.eolas.ie 5.62
http://www.brightwater.ie 5.49
http://www.hudson.ie 5.42
http://www.gempool.ie 5.04
http://www.jobsblog.ie 5.01
http://www.peoplegroup.ie 4.95
http://www.3qrecruitment.ie 4.93
http://www.hrm.ie 4.92
http://www.frsrecruitment.com 4.84
http://www.placeme.ie 4.74
http://www.harmonics.ie 4.56
http://www.Sigmar.ie 4.34
http://www.rftgroup.ie 4.33
http://www.collinsmcnicholas.ie 4.29
http://www.careerwise.ie 4.15
http://www.icds.ie 4.09
http://www.EdenRecruitment.ie 4.08
http://www.Brompton.ie 3.9
http://www.qedrecruitment.ie 3.75
http://www.Recruiters.ie 3.69
http://www.accountancysolutions.ie 3.68
http://www.recruitmentplus.ie 3.63
http://www.Stelfox.ie 3.55
http://www.MatrixRecruitment.ie 3.43
http://www.enterprisepeople.ie 2.71
http://www.solasconsulting.ie 2.67

Notice the difference and the similarity of the SEOmoz MozRank ranking of the 29 recruitment agencies above and the Google PageRank ranking from the blog post yesterday. How to judge if your MozRank is good compared to the other recruitment agencies? This blog http://www.jobsblog.ie/ has a MozRank of 5.01. The general rule you can adopt is – if your company web site is below a personal blog, you might want to do something about it.

Any surprises in the recruitment agency web sites ranking by SEOmoz MozRank above? Do you find it more or less relevant than the Google PR ranking?

Recruitment SEO: Google PR

Working on the search engine optimization of the recruitment agency web site, the first think one should look at is the competition. What other agencies are competing for the same keywords. One could widen the analysis further, and look what other sites like job boards, recruitment social media sites, employer career pages or blogs are competing for the same keywords. The first task is checking your direct competitors. The quickest way to check ‘Who is Who’ in your industry is to check the Google PageRank (Google PR). There are million other things you should measure, but Google has done its best to measure it all for you, and give you a very simple score. Google PR number. From 0 to 10 (where 10 is the best).

Here is a list of randomly picked largest recruitment agencies in Ireland and their web site Google PR score.

Web Site

Google PR

http://www.cpl.ie

6

http://www.hudson.ie

6

http://www.brightwater.ie

5

http://www.hays.ie

5

http://www.Sigmar.ie

5

http://www.collinsmcnicholas.ie

5

http://www.eolas.ie

5

http://www.accountancysolutions.ie

5

http://www.morganmckinley.ie

4

http://www.hrm.ie

4

http://www.EdenRecruitment.ie

4

http://www.frsrecruitment.com

4

http://www.rftgroup.ie

4

http://www.recruitmentplus.ie

4

http://www.icds.ie

4

http://www.Vantage.ie

4

http://www.Brompton.ie

4

http://www.careerwise.ie

4

http://www.jobsblog.ie

4

http://www.Stelfox.ie

3

http://www.MatrixRecruitment.ie

3

http://www.gempool.ie

3

http://www.Recruiters.ie

3

http://www.qedrecruitment.ie

3

http://www.3qrecruitment.ie

3

http://www.placeme.ie

3

http://www.peoplegroup.ie

3

http://www.harmonics.ie

3

http://www.solasconsulting.ie

2

http://www.enterprisepeople.ie

2

Note I have also put this blog here in the mix. It is a benchmark really more than anything else. The rule of thumb could be here, if you are above JobsBlog.ie you are OK. If you are below you should look into it since your SEO is obviously not really done right, hence no job applicants on your company web site.

Careers Service: ‘DIT Style’

I got an email from the Dublin Institute of Technology to check their new Careers Site called “JobScene”.
This is the exact text that welcomed me there:

To access jobscene and view our current opportunities you must register first.

I must register to see jobs? I am guessing there is a reason for it? Perhaps it is a closed service just for DIT Students? Well the second sentence reads:

To register: Enter your name, email address and date of birth. It is not compulsory to enter a student number.

So, I do not have to be a DIT Student to see the jobs? You just need my age? Why?

The fact that one cannot see the jobs without revealing his/her age is something I really do not understand. Not only it might be a slight problem that Google will not reveal it’s age, hence the website SEO is dead before it started, but why do you need my age, and email, name and whatever else you need to reveal the job openings just baffles me. The DIT Careers people obviously know something you and I don’t!

As a job seeker – one would never sign up to it.

There is also a great service for the Employers. Here is what the DIT Careers Service site reads:

Employers: To pledge a job click on Hireland.ie.
What is Hireland.ie ? Hireland is an initiative brought to you not by the government or any lobby group, but by ordinary people who realise we all need to do things for ourselves. We need to Kickstart Ireland. So Hireland is asking Irish Businesses to think differently – and to pledge a short or long term job now.
WHAT HAPPENS WITH MY PLEDGE?
Your company will appear on our Pledgers wall and becomes a positive ripple effect for all to see. Your pledge will be counted and become part of Hireland’s Growth index and form part of a powerful voice that Ireland is open for business.

So as an employer I can’t advertise my jobs on the DIT Careers Service web site, but am sent to some other web site? And there I actually cannot advertise jobs but get listed on “Pledgers wall and becomes a positive ripple effect for all to see.”
Eek? I don’t need a ripple effect? I need staff?

Unbelievable? Yes, I agree. But here is a screenshot of the page.