Careers Service: ‘DIT Style’

I got an email from the Dublin Institute of Technology to check their new Careers Site called “JobScene”.
This is the exact text that welcomed me there:

To access jobscene and view our current opportunities you must register first.

I must register to see jobs? I am guessing there is a reason for it? Perhaps it is a closed service just for DIT Students? Well the second sentence reads:

To register: Enter your name, email address and date of birth. It is not compulsory to enter a student number.

So, I do not have to be a DIT Student to see the jobs? You just need my age? Why?

The fact that one cannot see the jobs without revealing his/her age is something I really do not understand. Not only it might be a slight problem that Google will not reveal it’s age, hence the website SEO is dead before it started, but why do you need my age, and email, name and whatever else you need to reveal the job openings just baffles me. The DIT Careers people obviously know something you and I don’t!

As a job seeker – one would never sign up to it.

There is also a great service for the Employers. Here is what the DIT Careers Service site reads:

Employers: To pledge a job click on Hireland.ie.
What is Hireland.ie ? Hireland is an initiative brought to you not by the government or any lobby group, but by ordinary people who realise we all need to do things for ourselves. We need to Kickstart Ireland. So Hireland is asking Irish Businesses to think differently – and to pledge a short or long term job now.
WHAT HAPPENS WITH MY PLEDGE?
Your company will appear on our Pledgers wall and becomes a positive ripple effect for all to see. Your pledge will be counted and become part of Hireland’s Growth index and form part of a powerful voice that Ireland is open for business.

So as an employer I can’t advertise my jobs on the DIT Careers Service web site, but am sent to some other web site? And there I actually cannot advertise jobs but get listed on “Pledgers wall and becomes a positive ripple effect for all to see.”
Eek? I don’t need a ripple effect? I need staff?

Unbelievable? Yes, I agree. But here is a screenshot of the page.

If there is a job, Hound will sniff it!

hound-job-siteAmerican marketing was always a bit specific. In some cases it just does not ‘cross the water’ well, and sounds a bit off on our shores here. In recruitment the example is the job site Hound.com. It is a Employers Only model job site, like Ireland has its own RealJobs.ie. It’s marketing is very original and different from the usual jobs sites. On Hound everything is about the hounds and the front page is full of dogs images. 13 dogs will welcome you on the Hound home page. Quite impressive for the jobs site, isn’t it?

This is Hound they think you should use them:
Hound shows its members jobs from every employer website it can find in the United States and throughout the world. It is the most powerful job-search engine in existence and powers several job boards. Recruiters use Hound to track down potential jobs for their clients.

Meaning: If there is a job, Hound will sniff it!