JobsBlog.ie

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Google AdWords was good! Years ago I was preaching to the recruiters in Ireland to start using Google AdWords. The cost per click (CPC) was literally a few cents. The early adopters really drove massive traffic, and relevant traffic to their web sites. I remember my own www.IrelandJobs.ie – and how easy was it to [...]

The ‘usual’ Marketing Manger in the recruitment industry in Ireland up until a few years had his job divided into the traditional offline marketing efforts (even a guerrilla marketing falls into this here!) and the online marketing. Online marketing consisted of purchasing the subscriptions on the job boards, getting the recruitment web site done up, [...]

If you are the ‘Lucky’ recipient of any public email address like ‘info’ or ‘webmaster’ you are most likely receiving the links exchange request emails every week now. Someone is informing you that they have placed a link to your site or that they will place a link to your site as soon as you [...]

Just saw a quite unusual Google AdWords campaign for the Irish job advertising market. The Irish Defence Forces is advertising (and paying the TOP Google AdWords rate!) for their add to be displayed for the keyword ‘jobs’ in Google.ie. Is this the first time a Governmental agency (or how do you call the Army?) has [...]

There is one thing one has to manage when his blog becomes ‘popular’. JobsBlog.ie is a bit more than a month old now. It tops several searches in the Google.ie search engine results page (SERP) for a a number of search phrases. That means traffic. Some wanted some not really. Today I logged in to [...]

What do people do most on the Internet? When asked, the response is the mixture of: House hunting Cars related searches Jobs searches Holyday related searches, mortgage, insurance are the second most important group. Almost all the behaviour monitoring will record the same above activities. This is what we ‘admit’. In the same time Internet [...]

a>Why is the Google XML Sitemap important? This is blog an example: Day 1. – Domain registered and blog set up Day 2. – Sitemap installed Day 3. – Blog in the SERP The domain is 3 days old, and it has no links to it. Do you know of ANY other way of getting [...]