Blue Belt in Internet Recruitment

Recruitment training is an on-going hot potato in Ireland. When in early 2006 one of the largest recruitment agencies in the country called me to deliver a training, I was flattered but in the same time shocked. It was true that I knew how to write a job spec so that it appears on top of the job boards. It was true that I knew how to search LinkedIn. I know I am a good trainer. But,… shouldn’t recruiters know all this already?! Why do they call themselves recruiters if they cannot attract or find candidates?

I spoke to a lot of recruiters while traveling and training them around the country, trying to find out what do they do about their training and coaching. Interestingly enough almost all of them told me they have some internal training programme. What was even more interesting no one thought them even the basics about writing for the web, or searching the web to source candidates. The web as such was not a part of the recruitment training in Ireland in 2006! Fast forward to present.

Today I got my certificate: Blue Belt in Internet Recruitment. And I am very proud of it! And I know that everyone who did a one day course with me to get the Blue Belt in Internet Recruitment certificate is valuing theirs as well! Why? We simply learned so much within a day that it was hard to take it all in.

Only a few years after there was NO training for any usage of the web for Irish Recruiters, there is all of a sudden something that is a world class recruitment sourcing training programme? For this to happen the following was needed:

1. Internet, and especially the social part of it – where everyone can publish. Blogs written by enthusiastic experts have change the way we learn.
2. Recession that have shaken up the recruitment industry so much that every recruitment agency or HR employers department had to rethink the way they do their business.
3. And the most important ingredient – a RECRUITER with a passion for recruitment and the web.

There is no better person that I know of that would do it better than Jonathan Campbell. An inspirational speaker, innovative recruiter and a patent trainer.

Do you know how to find all public profiles, see a full profile of every single LinkedIn user, know how to find his/her email address, and the same for blogs Facebook and twitter? You do? Well than the Blue Belt in Internet Recruitment course is not for you.

Do you publish your jobs on job boards and search the CV databases to find candidates? And are happy doing so? Then the Blue Belt in Internet Recruitment is NOT for you as well.

Jonathan’s Blue Belt in Internet Recruitment is for everyone else in between. And I can tell you I know very few recruiters that are in the first group who know it all already. On the other hand I know a lot of recruiters who are job board ONLY oriented. And happy to do so. I do understand that there are niches, and industries where that works well. I also know that there is less and less of those every single day.

If you are short of candidates there is nothing else currently available in Ireland that I would recommend better than Blue Belt in Internet Recruitment course. Why? You WILL learn to find ANY candidate that has left his professional footprint anywhere on the web.

National Recruitment Federation Conference 2011

Jonathan Campbell at NRF 2011The Conference entitled ‘Recruitment 2011 – The Way Forward” in City West Hotel on Thursday 12th of May focused on the dynamic tools and skill sets the industry needs to embrace in order to approach the coming year with confidence. With a line up of excellent speakers from around the globe, a full schedule has been designed to arm the delegates with training, advice, and tips to enhance their business skills well into the future.

NRF President Colin Donnery said, ”The Irish economy has probably had its most challenging 12 months ever but there is an optimism returning to businesses in most sectors. The recruitment sector has proven its resilience during this period with agencies providing the flexible staffing solutions that have helped our clients get through the worst and grow into the future. Impending changes in legislation this year will have an impact on how we do business in our temporary labour markets so it is vital we are ready for all eventualities. With this in mind we have chosen a strong line up of Global expert speakers who will impart information on trends, legislation and what the future holds for the Recruitment Industry in Ireland.

With the new impending legislation for Agency workers coming into effect in December this year the Federation invited the NRF members to bring along their HR Clients. It resulted in the probably largest attendance of any NRF Conference lately.

Speakers:
Mr John Perry TD at National Recruitment Federation Conference 2011Mr, John Perry TD

Wikipedia: John Perry (born 15 August 1956) is an Irish Fine Gael politician. He is currently a Teachta Dála (TD) for the Sligo–North Leitrim constituency,[1] and the Minister of State for Small Business.

Perry was born in Ballymote, County Sligo. He was educated at Ballymote National School and Corran College, Ballymote. Perry was first elected to Dáil Éireann at the 1997 general election for the constituency and has retained his seat since.[2] In 1997, he became Fine Gael spokesperson on Science, Technology, Small Business and Enterprise, and the Border Counties. In June 2000, he was appointed Assistant Director of Organisation and Deputy spokesperson with special responsibility for Border Issues. He held this post until February 2001.

Between September 2002 and October 2004 he was Vice-Chairman of the Joint Oireachtas Committee on Communications and Natural Resources. He has also served as Chairman of the Dáil Public Accounts Committee. In October 2004, he was appointed to the position as party spokesperson for the Marine, in Enda Kenny’s Front Bench. He was demoted from the Front Bench after a reshuffle following the 2007 general election. He was a member of Sligo County Council from 1999 to 2004, representing the Sligo–Strandhill electoral area.

In July 2010, he was appointed as party spokesperson on Small Business.[3] On 10 March 2011, he was appointed as Minister of State for Small Business.

Peter Cosgrove at National Recruitment Federation Conference 2011Chairperson: Peter Cosgrove, Vice President NRF
Peter joined the NRF committee in July 2009 and was elected to the role of Vice President in October 2010. Peter started his career in banking with JP Morgan before working with PWC in London as a management consultant. He began his career in recruitment in 2000 with Robert Walters, subsequently with Hudson in 2003 and currently is a Director with CPL. Peter has a strong background in running a sales business as well as turning businesses around through strategic and operational initiatives demonstrated in recruitment roles and previously in his PWC career. Peter is a regular contributor to the national media on areas of recruitment, assessment and retention as well as a speaker at industry events. Peter is also a Board member of the not for profit organisation Junior Achievement an organisation targeted at keeping students in schools to improve their education.

Colin Donnery President National Recruitment Federation Conference 2011Colin Donnery, NRF President
Colin has been working in the recruitment industry since 1998. Initially working with an international IT consultancy he has also managed agencies in the Sales and Marketing, Hospitality, Engineering, construction and scientific sectors. Colin has been working with FRS Recruitment since 2003 as general manager , FRS specialise in the provision of bespoke labour supply and permanent recruitment solutions across all sectors in Ireland and internationally.

Frank Collins at National Recruitment Federation Conference 2011Frank Collins, NRF Legislation expert
Director of Compliance and Regulatory Affairs at Parc Aviation Limited.
Frank is a Fellow of the Chartered Accountants in Ireland and has a Bachelor of Business Studies Degree from Trinity College. He also lectures in Trinity College on the Business and Information Technology Degree course.

Tony Goodwig at National Recruitment Federation Conference 2011Tony Goodwin, Antal International
Tony Goodwin is the founder and Chief Executive Officer of Antal International, a global management and executive recruitment company and one of the fastest growing business services organisations in emerging markets such as China, Eastern Europe and India. Antal now has 92 offices in 32 countries around the world. A graduate of Middlesex University, Tony trained as a Chartered Accountant before moving into financial recruitment where he ran operations for HW Group (now part of Hudson). In 1993, spotting the potential of the new professional employment markets in the former Warsaw Pact countries, he set up his own business with an office in Budapest in Hungary and named the company Antal – Hungarian for ‘Tony’. Since then Tony and his team have developed substantial businesses in highly challenging environments across the globe, including both Russia and China. Tony has completed a book ‘How They Blew It’ which was published in July 2010. In June 2010, Tony was named as one of the country’s top businessmen after being awarded a prize at the Ernst & Young London & South Entrepreneur of the Year Awards 2010.

Ann Swain, APSCO
Ann Swain is the Chief Executive of The Association of Professional Staffing Companies, formed by the merger of the Association of Technology Staffing Companies and the Forum of Professional Recruiters in January 2009. APSCo provides a strong and united voice for those recruitment firms involved in the acquisition of business professionals on behalf of their clients on a permanent or flexible basis. Ann has a wealth of experience in the professional recruitment market as a recruiter, manager, trainer, sales director, managing director and spent a few years on the client side of the fence as an HR Manager. She was the founder, in 1988 of Learning Curve, the specialist recruitment industry training company which was acquired by the Delphi Group in 1997. Ann’s first, very successful, business book ‘The Professional Recruiter’s Handbook’ was published by Kogan Page in 2009 and has become a business best seller. Ann is a well-respected authority in our industry, a hugely popular international speaker and a passionate advocate for the UK Recruitment Profession.

Jonathan Campbell at NRF 2011Jonathan Campbell, Social Talent
Jonathan has worked as a Recruiter in Ireland and the Caribbean for the last 13 years but now runs Social Talent, a talent acquisition consultancy and agency that specialises in providing technology and social media services to recruiters. The team at Social Talent build talent communities; develop employer branding strategies, train internet recruiters & source recruitment staff for clients globally. Since forming late in 2010 they have worked with most of the leading recruitment agencies in Ireland and also work with corporates in the legal, technology and financial services sectors.

Kingsley AikinsKingsley Aikins, Networking Matters
Managing Director of Kingsley Aikins and Associates and is also Senior Advisor to The Ireland Funds having served previously as CEO of The Worldwide Ireland Funds. Previously he was Executive Director of the American Ireland Fund and founding Director of both The Australian Ireland Fund and The Ireland Fund of New Zealand. He formerly worked for CTT and the IDA. Kingsley is a graduate of Trinity College Dublin. Since 1976 the Fund has raised over $350 million for philanthropic projects across the island of Ireland and around the world. The fund is driven by members of Ireland’s worldwide Diaspora. Kingsley was also contributor to the Farmleigh Conference in 2009.The presentation covered both diaspora issues and networking: specifically the importance of a comprehensive global strategy that covers trade, investment, tourism, education and philanthropy and will shed light on what other countries are doing in this area. He outlined his four stage approach: Research, Cultivation, Solicitation and Stewardship.